Brand Building Through Traditional and Digital PR
Every brand has a unique and compelling story to tell. What is yours?
We crystallize your message, create a sizzling campaign and engineer the best strategy to communicate it.
Health and Beauty PR
From world-leaders like Clairol and Revlon to entrepreneurial visionaries like Laura Geller and Tova Borgnine, we have represented a veritable "Who's Who" of cosmetics, skin care and fragrance companies, building buzz, sales and brands.
Lifestyle & Business PR
We bring you to the people who want to get to know you and your brand. Find out how we can promote your product or service.
A properly planned product launch is critical to your success. We get you off to the right start, enabling your brand to make the biggest possible impact.
Selling your product on the major TV shopping networks can take your business to levels beyond your imagination. We have the connections to get you there.
- Brand positioning
- Media and presentation strategy
- Story packaging and news framing
- Traditional and digital media kits
- Radio and TV media tours
- National & regional media placements including print, TV, radio and online for both consumer and trade outlets
- Event production and activations
- Editor desk side briefings and events
- Targeted outreach to celebrities,
influencers, bloggers, vloggers and trendsetters
Digital and Traditional Marketing Services
- Fully integrated digital campaigns
- Social content development and
management – Facebook, Twitter, LinkedIn, Snapchat, Instagram, YouTube, and more
- Connection to influential bloggers and vloggers
- Responsive website design and development
- In-venue digital experience
- In-depth analytics and campaign performance reports
- Adoption of emerging technologies
- Thematic concept development
- Media relations plan (including
- Site selection, catering, entertainment and déco
- Securing the guest list, potential event partners, co-hosts and/or sponsors
- Placement of event information in the media and event calendars
- Post-event follow up
- Fully integrated digital campaign event tie-in to ensure maximum exposure and social buzz, both pre- and post-event
Call 212-744-6055 to find out more about how we can bring your brand to the world