Beauty & Cosmetics

Diane Terman PR has been a force in the beauty business from the day it opened its doors. From world-leaders like Clairol and Revlon to entrepreneurial visionaries like Laura Geller and Tova Borgnine, we have represented a veritable "Who's Who" of cosmetics, skin care and fragrance companies, building buzz, sales and brands.

Led by Deborah Kerner, the beauty division is recognized for its creative approach to product introductions and restages, brand extensions, launch parties, special events and intimate one-on-one desksides with editors that result in impactful feature stories and product placements.

Teen Prom: 2011 Teen Prom: 2011 Life & Style: January 3, 2011 Life & Style: January 3, 2011 Woman's World: January 17, 2011 Woman's World: January 17, 2011 Glamour: January 2011
Glamour: January 2011 Parents: January 2011 Parents: January 2011 Town & Country Weddings: Spring/Summer 2011 Town & Country Weddings: Spring/Summer 2011 Star Magazine: March 2011 Star Magazine: March 2011
Click on an image to enlarge pictures of our recent magazine placements
"We consider Deborah Kerner an extension of our marketing team! Her rounded experience in the beauty business and media has proven invaluable to our marketing strategies. She has the ability to see a product not only from an editor's point of view, but also from a marketing perspective. This insight and genuine enthusiasm has helped generate amazing press coverage for the brand for over 15 years."

Tom Winarick
Executive Vice President, Prestige Cosmetics

Our Clients in the News

Sinful Colors featured in:
·  GCI December issue - Sinful Christmas Colors
·  LI Kids 2010 Holiday Gift Guide
·  Sinful's color "Cloud 9" featured in Teen Prom Magazine
·  Sinful's color "Queen of Beauty" featured in US Magazine and Life and Style Weekly
·  Twist Magazine featured Sinful's red and green colors for the holidays

A New Fashion Accessory: Lip Gloss
YoYo Lip Gloss
BusinessWeek, February 16, 2010

Clip, Pull and Go
Yoyo Lip Gloss Targets a Need For Wearable Cosmetics
Happi.com, December 2009

After Selling the Company, Remorse
New York Times, July 10, 2008

Coty's Big Night Out With FIFI
Women's Wear Daily, May 23, 2008

TV Retail Darling Tova Fetes 25 Years
Women's Wear Daily, March 28, 2008
"Deborah is an excellent publicist and manager, has terrific relationships with the media, and is skilled in getting the message out."

Mary Maclean
Executive Beauty Editor/Glamour, Conde Nast

Selected Clients

Alan Gold
Bath Junkie
Clairol
Courtney Akai Lash Boutique
Dr. Adrienne Denese Skincare Products
Dr.'s REMEDY
Duane Reade's Apt. 5 Cosmetics
Elfin Cosmetics
Gil Gamlieli
Hydron Skincare Technologies
Kiehls
Laura Geller Make-Up studios
Morgen Schick Cosmetics
Noir Cosmetics
Prestige Cosmetics
Quick Tint
Sanofi-Synthelabo
Sinful Colors
The Tova Corporation
YOYO Lip Gloss
"Deborah Kerner is a fantastic find. Both as a business person and as a friend, she comes thru every time with knowledge, wit and passion. She and her team can and will deliver results. She is the perfect choice for anyone who wants the best in beauty PR."

Jennifer Balbier
The Estee Lauder Companies
47 East 77th Street, New York, NY 10075  Tel: 212.744.6055  Email: info@dianetermanpr.com
© 2011 Diane Terman Public Relations
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